Luxury Shoppers Put Value Ahead of Labels
Summary
Luxury shoppers are increasingly weighing price, quality and durability over brand prestige, giving Coach and Ralph Lauren an advantage as parts of the sector weaken. New York Fashion Week is also signaling renewed interest in American fashion, with heritage labels and designers leaning into color, archival references and more accessible luxury.
Value has become a stronger buying signal than status alone, shifting momentum toward brands that
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The luxury market is rewarding credible value, not just recognizable names.