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Saturday, September 12, 2026

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5:00 AMFortune

‘Combine your passion with an investment strategy’: Meet the venture capital using 500,000 Pokémon and trading cards as a hedge against a debt crisis

Summary

Peter Levin is building an alternative-asset strategy around roughly 500,000 Pokémon and trading cards, betting that collectibles will retain value as financial risks rise. He sees the category as a durable investment market rather than a passing hobby.

The decisive shift is the professionalization of collectibles as a portfolio hedge, with venture-style capital

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Why it matters

It signals that investors are increasingly searching for unconventional stores of value as confidence in traditional assets and public finances comes under pressure.

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