Apple’s next chapter: 3 pressing challenges facing Tim Cook’s successor as CEO
Summary
John Ternus will become Apple’s CEO on September 1, succeeding Tim Cook at a pivotal point for the company. He will face three major challenges as he takes responsibility for Apple’s next phase of growth and execution.
The decisive shift is Apple’s first major CEO transition in more than a decade. Ternus
Unlock the full First Pass Analysis to get a better understanding of why this story mattersWhy it matters
Apple’s next CEO will be judged not only on continuity, but on whether he can create a credible new growth story.